Universal Kids (formerly PBS Kids Sprout and Sprout) is an American children’s television channel owned by the NBCUniversal Cable Entertainment Group division of NBCUniversal, a subsidiary of Comcast. The channel was launched on April 4, 2005.
The network was first launched as a joint venture between PBS, Comcast, Sesame Workshop, and HIT Entertainment devoted to children’s television programming aimed at a preschool audience. Following Comcast’s purchase of NBCUniversal, the company gradually bought out the remaining owners’ shares in the channel, reaching full ownership in 2013. The network’s operations were subsequently relocated from Philadelphia to New York City, and the «PBS Kids» name was dropped from its branding.
On September 9, 2017, the network re-launched as Universal Kids (derived from sister film studio Universal Pictures), and began to devote its evening and primetime lineup to programming targeting youths aged 8–12—including programs from the library of recently-acquired DreamWorks Animation, imported series from Australia, Canada, and the United Kingdom, and non-scripted programming (including game shows, and youth spin-offs of reality series from its sister networks, such as American Ninja Warrior and Top Chef). Universal Kids continues to broadcast a block of preschool programming during its daytime schedule.
|Main color||#FEEF34 #11A1AB|
|Current version year||2019|
|Country||New York, USA|