Jeep logo

Jeep is a famous American car brand owned by Chrysler Group LLC that is widely credited as the oldest manufacturer of sport utility vehicles (SUVs) and off-road vehicles. The company was founded in 1941. Jeep is headquartered in Toledo, Ohio.

The word “Jeep” was registered as trademark in 1963 without a or logo or any sort of emblem, although the Jeep logotype has been a constant for decades on vehicles produced by Kaiser Jeep Corporation and also after the company’s acquisition by Chrysler.


The dark green color in the Jeep logo represents uniqueness, originality, prosperity and growth, whereas the white color stands for the charm and elegance of this iconic brand.

The Jeep logo features the classic Helvetica typeface.


Main color #424D07
Current version since 1963
Country Ohio, USA
Brand Site

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