The Hugo Boss logo is among the most popular and instantly recognizable logos in the fashion industry. It comprises of a very simple and elegant typographical treatment of the brand name in a black-and-white color scheme.
The use of white color in the Hugo Boss logo symbolizes purity, integrity and charm, whereas the black color stands for excellence and elegance of the company. The Hugo Boss logo features a slightly modified form of the Univers typeface.
| Main color | #231F20 |
| Year | 1924 |
| Country | USA |
| Brand Site | http://www.hugoboss.com |
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