Best Buy logo

The Best Buy logo is often termed as the “yellow tag” logo. It was unveiled in 1989 and has since turned into one of the most easily recognizable corporate logos in graphic design. It is a prime example of a very simple yet effective design. While the yellow color in the Best Buy logo stands for joy and optimism, the black color represents elegance, quality and excellence of the brand.

The earliest logo of the company was that of “Sound of Music” which was introduced in 1966. After the adaptation of the new brand name, “Best Buy Co.”, a fresh design was unveiled in 1983.

The Best Buy logo uses the Futura font family.


Main color #F6EB16
Current version year 1992
Country Minnesota, USA
Brand Site

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